Daylight while Shopping
The serotonin produced in the human body by optimum levels of natural light doesn’t only have a positive effect on stress levels and attention span. It puts people in the mood to shop as well. A companion study to the California student survey researched 108 stores in a large retail chain - and found that the outlets with skylights sold on average 40% more merchandise than those without. It’s simple really – stylish surroundings with lots of natural light encourage shoppers to linger longer and therefore spend more. Installing Ritchlight Ultra can make stores more profitable by keeping energy costs to a minimum as well.
Fancy some light shopping?